Larger Warehouses: The Future Of Indian And International Logistics
Logistics and warehousing constitute a critical link in the chain that connects the manufacturer to the eventual consumer. It is the efficiency of the logistics and distribution machinery of a business that dictates the reach time of their goods to the market, and cost efficiencies prove to be a big factor in enabling businesses to stay relevant in today's uber competitive environment. This is especially true in the present-day internet age where businesses are forced to not just continually enhance their service but also cut costs to acquire and retain consumers.
With the COVID-19 pandemic
threatening to push India off its economic growth trajectory, the real estate
sector's resilience has been tested to its limit. While demand in other
commercial real estate asset classes like hospitality, retail and office have
been severely impacted during the previous year, the warehousing market has
been relatively less adversely impacted. Amidst the upheavals in the overall
market dynamics which have seen market players react and adjust in the short
term to transient events such as labour shortages and increase in construction
cost, we believe that the warehousing sector will see some significant trends
taking shape over the medium to long term. . Hence, taking cognizance of the
underlying dynamics of the segment, International
Logistics Companies In India identifies the following themes as key
catalysts for the sector in times to come.
The global as well as Indian logistics industries, in the last few
years, have witnessed two major trends. The first among these is the
transformation in the role of the warehouse. From merely being a space to store
inventory, the warehouse has now become an enabler of greater efficiency in
logistics operations, and a prepotent contributor to business growth and
success. This has resulted in the second, more obvious, trend—an increase in
demand for Grade A warehouses, and warehousing space in general. This trend has
further accelerated in the last couple of years, due to the boom in e-commerce,
and more recently, the emergence of q-commerce (quick commerce/on-demand
delivery). To meet the growing demand from these segments, warehouses aren’t
just growing in number, but also in size.
Larger than ever: tracking the growth in
warehousing capacity
After the disruption caused
in global supply chains due to the COVID pandemic, single-warehouse dependency
was expected to go down throughout global supply chains. This would have
translated to a decrease in demand for large warehouses spaces. However, the
evidence so far suggests that there has been an increase in the demand for
large warehouses in the last few years. This trend has continued even through
the pandemic. While newer, smaller warehouses have emerged, they have only been
limited to urban spaces for last-mile operations. Between 2016 and the first
half of 2021, the average size of Grade A warehouses has nearly doubled from 80,000
sqft. to 150,000 sqft. in India, according to a JLL research. The reason for
this is the increase in warehousing demand from third-party logistics (3PL)
providers amidst growth in the adoption of e-commerce, D2C (Direct to
Customer), and omnichannel business models.
In a bid to compete with
bigger players in retail and e-commerce for warehousing space, smaller
companies, especially those in the D2C segment, are increasingly enlisting the
services of 3PL partners. As a result, 3PL players account for a significantly
greater share of total warehousing demand now than a few years ago. Having
contributed less than a third of the total warehousing demand in 2016, 3PL and
e-commerce companies accounted for over half of the total demand in India in
2021.
Another factor contributing
to the increased preference for larger Grade A warehouses in India is the
implementation of the unified GST regime since 2017. Until then, warehouses
were scattered across different states with the primary goal of minimizing
central tax liabilities that would accompany inter-state transactions. With
that objective now redundant, logistics players and their customers are eyeing
higher supply chain performance through efficiency upgrades. And more and more
business leaders are realizing that such performance upgrades are only possible
under the consolidation-driven operating model allowed by spacious Grade A
warehouses. Moreover, with the national logistics infrastructure seeing greater
improvements in recent years and the GST regime resulting in quicker
transportation, businesses are more focused on saving inventory costs, which is
enabled by big-box warehouses. And these trends are expected to extend further
into the future as warehouses continue to evolve and offer more than just extra
space.
More than storage: exploring the advantages
of large warehouses
As far as advantages go,
large Grade A warehouses offer both functional and economic value. In terms of
function, large warehouses play the role of fulfillment centers that have a
direct impact on customer experience. This requires them to be equipped with
more than space to keep goods. They are upgraded with automation technologies
for quicker turnaround, larger outdoor spaces for easy loading, unloading and
movement of vehicles, and adequate indoor spaces to allow for value-adding
activities like labeling, repacking, and kitting among others.
Economically, large
warehouses—particularly those leased by 3PL providers—can offer lower-cost and
more flexible warehousing services to their clients. They achieve this by serving
multiple clients within their large, shared warehouses that enable them to
leverage economies of scale. As a result, they can leverage automation to
enhance speed and accuracy in logistics operations while keeping operational
costs low. Such spaces also enable 3PL companies and logistics providers to
extend warehousing on an on-demand basis, which is increasingly being
preferred by Indian companies.
Due to the advantages they
offer, and consequently, their sky-high demand, multiple Grade A warehouses
have emerged in India, specifically around major trade hubs like Mumbai, NCR,
and Bengaluru. And as the demand for world-class to rise warehouses continues,
more are being constructed by institutional Grade A developers across the
country. These warehouses will be instrumental in making India not just a
competitive manufacturing hub, but also an attractive consumer market for
businesses worldwide.
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